How do you do this? Look up the top 20 web sites on the
major search engines under the keywords and phrases people
would find your web site. The key would be to then
advertise on those web sites.

The most expensive way would be to buy ad space on those
web sites. If you don’t want to spend any money, you could
use the ten strategies below. These strategies may not
apply to every web site.

1. Participate on their discussion boards.
You could post questions, answer other peoples questions,
and join in on conversations. Just include your signature
file and link at the end of your messages.

2. Ask the web site owner if they would like a free ebook
to giveaway to their visitors.
You could have them link to your web site or include your
ad in the free ebook.

3. Submit content to their web site.
You could write articles for their web site and include
your resource box and link at the end of the article. If
they publish it, you’ll indirectly be at the top of the
search engines.

4. Write an excellent article review of their web site,
products or services.
Then publish the review on your web site. E-mail the web
site owner and tell him or her about it. They may link to
your web site so their visitors read it.

5. Ask the owner of the web site if they would want to
trade advertising.
If you don’t get as much traffic as they do, you could
throw in some extra incentives.

6. Propose a cross promotion deal with the web site.
You both could promote each others products or services
together in one package deal. This means a mention and link
back to your web site.

7. Give the web site a testimonial for their product or
service.
Include a little text link for your web site with the
testimonial. You never know; it could end up on their ad
copy.

8. Post your advertisement on their free classified ad
section on their web site.
You want to be sure you have an attractive headline so they
will read your ad.

9. Post your text link on their free-for-all links page.
You want to go back and post your link regularly so it
stays towards the top.

10. Sign their guest books.
You could leave a short compliment about their web site on
their guest book. Just include your signature file and link
at the end of your message.