The Sycara SEO tool is great for quick site audits and the results for the time invested are outstanding. The steps for a quick one hour audit are:

1. Login to your Sycara account.
2. Add your site to the Sycara system using the ‘Add Site’ menu option – supply the site name and site URL and hit save.
3. When the ‘Next Steps’ options appear click ‘Visit Site Dashboard’
4. Gather your list of top keywords and turn them in a CSV format on one line i.e. diamond watch, gold ring.
5. Under ‘Site Settings’ -> ‘Map Keywords’ click the down arrow on the blue bar and select ‘Add Keywords’ – cut and paste your CSV keyword string here.
6. To the left of each keyword click the down arrow and ‘Best Page’ option and select a URL to map this keyword to.
7. From the menu bar select ‘Reports’ -> ‘Report Scheduler’
8. Click the ‘Create Report’ button, select ‘Keyword Ranking’ and click the ‘Run’ button.
9. Click the ‘Create Report’ button, select ‘Site Audit’ and click the ‘Run’ button.
10. Click the ‘Create Report’ button, select ‘SEO Optimization’ and click the ‘Run’ button.

The reports will be complete in about 15 minutes… have a coffee while you wait…

Go to ‘Reports’ -> ‘Report History’

1. When the ranking report arrives check your site’s rankings – this is your baseline.
2. When the Site Audit Report is available, click the report and scan down it – any time you see any numbers in the ‘Alert’ or ‘High’ columns click the number and view the recommendations. Correct all the Alerts and as many highs as you can.
3. When the SEO Optimization Report is available, click the report and scan down it – any time you see any numbers in the ‘Alert’ or ‘High’ columns click the number and view the recommendations. Correct all the Alerts and as many highs as you can.
4. If you have time left from the one hour allocated correct as many normal issues as you can too.

If this is work destined for another person to implement:

1. Open up Word or the equivalent.
2. Screen capture the ranking report and paste into the Word Document.
   For each Keyword add a headline with the keyword – URL combination.
   For each issue in the site audit cut and paste the text into the word document.
   For each issue in the SEO optimization report cut and paste the text into the word document.
3. For non-keyword mapped URL issues shown in the site audit add these under a section called ‘Other Pages’

All completed in around 30 minutes.

It is recommended these reports are scheduled every two weeks to fully optimize your site in the organic search results.