10 Jan

Dump of PHP Predefined Variables

Not dumped below are $_SESSION, $_ENV, $_FILES, $GLOBAL, $_SESSION.

For more information on the variables use see here.

$_SERVER

DOCUMENT_ROOT /my/docroot
HTTP_ACCEPT image/gif, image/x-xbitmap, image/jpeg, image/pjpeg, application/x-ms-application, application/vnd.ms-xpsdocument, application/xaml+xml, application/x-ms-xbap, application/msword, application/vnd.ms-excel, application/vnd.ms-powerpoint, application/x-shockwave-flash, application/x-silverlight, */*
HTTP_ACCEPT_LANGUAGE en-us
HTTP_CONNECTION Keep-Alive
HTTP_COOKIE __utma=56526719.905094558.1204581256.1209075425.1209143129.11; __utmz=56526719.1208363160.4.3.utmccn=(organic)|utmcsr=search|utmctr=elixirsystems.com|utmcmd=organic; __utmb=56526719; __utmc=56526719; seen_flash=1
HTTP_HOST www.elixirsystems.com
HTTP_REFERER http://www.elixirsystems.com/seo_tips/
HTTP_UA_CPU x86
HTTP_USER_AGENT Mozilla/4.0 (compatible; MSIE 7.0; Windows NT 6.0; SU 3.011; SLCC1; .NET CLR 2.0.50727; .NET CLR 3.0.04506; InfoPath.2)
HTTP_VIA 1.1 EBSS-WS1
PATH /sbin:/usr/sbin:/bin:/usr/bin
REMOTE_ADDR 70.96.173.130
REMOTE_PORT 32011
SCRIPT_FILENAME /my/docroot/seo_tips/PHP_Predefined_Variables.php
SERVER_ADDR 216.126.64.170
SERVER_ADMIN webmaster@elixirsystems.com
SERVER_NAME www.elixirsystems.com
SERVER_PORT 80
SERVER_SIGNATURE
Apache/1.3.37 Server at www.elixirsystems.com Port 80
SERVER_SOFTWARE Apache/1.3.37 (Unix) PHP/5.2.0 mod_auth_passthrough/1.8 mod_log_bytes/1.2 mod_bwlimited/1.4 FrontPage/5.0.2.2635.SR1.2
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06 Jan

Copywriting Makeover: Subtle Changes Make A Noticeable Difference

Changing a few words in your copy can lead to double-digit increases in conversions. If that sounds like a bunch of hype from an online infomercial, stick around and I’ll show you how it’s done.

That’s really all that happened with Kneelsit.com, an Australian ergonomic computer chair manufacturer. They had what would be considered a successful site with a continual stream of orders. All the basic information was already included on the home page, but the owner felt as though something was not quite “there” yet. He wanted a fresh approach to the site’s copy, so that’s what he received.… Read the rest

04 Jan

Search Engine Friendly 301 Redirect in ASP

If you are finding that the www.sitename.com and sitename.com version of your site are both being indexed by the search engines you could hit an issue with the search engines seeing duplicate content – after all most sites have both site names resolving to the same underlying file structure. This can also be an issue for people with parked domains – if you’ve brought multiple domains with the common misspellings of your company name (for example), if the search engines index the parked domain you could have a duplicate content issue. Another issue is having links pointing to the various site names dilutes their value, but pointing them all at just one domain name you’ve got a better chance of higher rankings.… Read the rest